Sizing

STEP (1) BAND SIZE 

Measure across the bottom of your band, directly under the bust and across your ribcage.   Make sure to keep your measuring tape straight around the back to front. The tape should be snug, not tight.  If you get an odd number or half number, round up to the next whole number to get your band size.   Whatever number you get here, in almost all cases will need to be rounded up to the nearest even number. So if the measurement is 33 then you would just round up to 34. Very easy.  But there is one exception to this rule. If you measure 34 1/4 or even 34 1/2, you should round down to 34 instead. The reason for this is simple. Bras lose elasticity every time you wear them so the fit will only get less and less supportive the longer you wear the bra. So when you first purchase a bra it needs to feel snug but not too tight on the LOOSEST hook. 

For this example, the band is 34.

 

STEP (2) BREAST MEASUREMENT 

This is where it gets tricky...if you already have a bra on and everything is in the cup and it’s comfortable, you’re done. If not, then let’s continue.  Here's how to do it.  Measure across your nipples at the widest part of your breasts. If the number falls betweens two numbers, then round up to the.  

For example, if you measure 41 1/2 then round up to 42.    

 

STEP (3) CUP SIZE

Now take the number from STEP (1) and subtract the number from STEP (2). This gives you the cup size to go along with the band size that was determined earlier. The band size we had earlier was 34 and the bust measurement is 42. Heres the math: Breast (42) - Band (34) = Cup Size  (8").  Every inch equals a cup.  In this example, 8" is an H cup.                                                          

For example, the bra size is 34H.  

 

NO TWO BRAS ARE ALIKE

Since there is no universal sizing for bras, you may be a 34H in one brand and a 36G or 32I in another one.  Our suggestion, try on different brands noting the size you are.  It will make shopping a little easier.  Below is a chart to help you check your math.

 

 

 

 

Your bra doesn't fit correctly and you don't know why.  Here are some common problems and solutions.

 

PROBLEM: THE BAND RIDES UP IN THE BACK

Reason: The band is too big

Solution: You need a smaller band

 

PROBLEM: UNDERWIRE IS DIGGING IN MY ARMPIT

Reason: Your cup is too small, the underwire should encase the entire breast, not dig into it

Solution: You need a bra with a bigger band and/or a bigger cup

 

PROBLEM: INDENTS IN THE SHOULDER FROM THE STRAPS

Explanation: Your bra is too big in the back and not big enough in the cup; this is causing you to pull   the straps up too tight for support

Solution: You need a bra that is smaller in the back and bigger in the cup

 

PROBLEM: BREAST ARE FALLING OUT AT THE BOTTOM OF THE CUP

Explanation: The band of your bra is too big and the cup may be too small

Solution: You need a bra which is smaller in the back and bigger in the cup

 

PROBLEM: BUMPY SILHOUETTE UNDER CLOTHES

Explanation: The cup encasing the breast is too small and so causes the breasts to overspill

Solution: You need to increase your cup size until you have a smooth silhouette

 

PROBLEM: THE CUPS ARE PUCKERING OR WRINKLING

Explanation: You're not properly filling out the cup, because the band and/or the cup size is too large

Solution: You need a bra with a smaller back and/or cup size

 

MEN'S GUIDE

Selecting a gift of lingerie for your wife, girlfriend or lover, should be just as enjoyable as seeing her in it.

Buying lingerie is not as intimidating as most men fear. It’s actually quite easy. If you follow a few simple steps, you will increase your chances of a memorable thank you from the recipient.

1) What Size Is She?

The first step in becoming proficient in purchasing lingerie, is knowing her size. If you aren’t sure of her size, look in her lingerie drawer. When she’s not around, become a spy. Find her favorite bra and knickers, note the designer and the size.

2) What's Her Style?

The first thing to remember when figuring out her style is, she’s wearing the lingerie, not you. If you're not sure what she likes, go back to her lingerie drawer and her closet. There are several different styles of bras [balcony, plunge, full cup, triangle] and you need to get what she likes. The same advice holds true for knickers. There are several options [high-waisted knicker, shortie, thong] and it’s important that you get what she likes. If you don’t see a thong in her lingerie drawer, don’t buy one.

3) Color Matters

The third most important thing to consider when selecting a gift of lingerie is the color.  

Most women have a selection of bras and knickers in the basic three colors: black, white and nude.  They also have a set(s) in their favorite color.  The third color option requires you to put on your detective hat again and go to her lingerie drawer or closet.  What color do you see a lot of? For example, if you see a lot of pink, yellow or blue, that’s your answer.   If you don’t see lavender, orange or green, don’t get those colors.  

When it comes to loungewear and sleepwear, it’s always best to go with her favorite color.  If you don’t know her favorite color, you can also use the method of selecting something based on the most popular color in her wardrobe.  You can also do a print.  When it comes to a print, we suggest looking at her home decor for clues to the types of prints she likes.  Does she like abstract, florals, stripes or animal prints?  Combine her favorite print along with her favorite color to select the perfect loungewear or sleepwear.

Remember, the gift is for her and if you make the right selection, you’ll also reap the rewards.

4) More Options

When men talk about lingerie, they only think bra, knickers and suspenders. Which is correct. However, there are a few other categories, that should be considered...loungewear and sleepwear. These two categories offer amazing options...robes, gowns, nighties, babydolls pajamas, sleep shirts and kaftans. And if she loves hosiery, you might want to try a selection of stockings and stay-ups. Or a flirty pair of boudoir slippers.

We love a bra and knicker set, but don't forget you have options that are just as sexy for your eyes and comfortable for her.

5) When In Doubt, Ask For Help

Selecting a gift of lingerie, loungewear or sleepwear for the woman in your life can be exciting.  If you’re new to lingerie shopping and need assistance making a selection, feel free to contact us and one of our lingerie stylists will be delighted to help you.  

We want you to make a selection that will delight her so you can reap the benefits of gifting her with something she loves.

ASK A LINGERIE STYLIST